Reuzel Clay Matte Pomade creates a touchable, flexible hold with a matte finish that is perfect for manipulating the hair into almost any style – It’s great for adding texture with hold. It’s best used to emphasise texture and separation with the mouldable, flexible hold of natural clay. With its all day hold, Clay Matte Pomade is perfect for short hairstyles and its sweat proof formula is ideal for active men! Rub a small amount evenly between palms before working into the hair.